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Black professional women, in particular, struggle to marry, continuing a trend that has been true for years: Back in 2009, ABC News reported that 70% of black professional women were unmarried.
Could technology help to improve the marriage prospects for black professionals?
Women, meanwhile, all preferred men of their own race, but rated Black men and Asian men significantly lower (with the exception of Black women rating Black men and Asian women rating Asian men).
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Raissa Tona and Wale Ayeni, recent graduates of Dartmouth’s Tuck School of Business, believe so.
They’ve just created a location-based app called MELD, available on i Tunes and Google Play, that caters to college-educated black singles.
“On all the major dating sites–OKCupid, Match.com, and e Harmony–it’s the same story: Black people–including professionals–have the lowest response rate out of any group,” Tona tells me.
“They spend the most time reaching out and expressing interest, but do not hear back from the people on the other end.”Race plays a significant role in a person’s success on an online dating site, as data repeatedly shows.